Hi,

I’m Kristen Erickson—an award-winning Creative Director, Art Director, and Graphic Designer with over 30 years of experience helping brands tell their stories in meaningful, visually impactful ways. I believe great design doesn’t just look good—it works hard, communicates clearly, and connects with people.

Most recently, I served as Creative Director for Cosmetologists Chicago and America’s Beauty Show, where I worked closely with top voices in the beauty industry to bring fresh campaigns and new ideas to life. One of the highlights of that work was helping grow membership by 450%, blending creative direction with strategic thinking to drive real results.

Over the years, I’ve had the chance to collaborate with Fortune 500 brands, marketing teams, agencies, and sign shops—creating everything from brand identities and web design to trade show graphics, packaging, publications, and video. Some of the brands I’ve worked with include Coca-Cola, McDonald’s, Whirlpool, 3M, Pizza Hut, and Wolverine Boots & Shoes. I love the variety this work brings and the challenge of turning complex ideas into simple, effective design.

I have a BFA in Advertising Design with a minor in Photography from the Columbus College of Art & Design, and I’m currently available for freelance opportunities. Whether you need help bringing a brand to life, refreshing your marketing materials, or building a cohesive campaign. I’d love to connect.

Resume available upon request.